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MKTG 2005 - Marketing Management

Department:    Marketing Instructor:   Siu, Noel Y M
1
Marketing
Kerin, Roger A.
Boston : McGraw-Hill/IRWIN, c2009.

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2
Marketing
Kerin, Roger A.
New York : McGraw-Hill/Irwin, c2011.

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3
Marketing in Asia.
Kerin, Roger A., .
[Singapore] : McGraw-Hill Education, [2015]

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4
Principles of marketing


5
Principles of marketing
Kotler, Philip.
Boston : Pearson Prentice Hall, 2012.

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6
Principles of marketing
Kotler, Philip, .
Harlow : Pearson Education Limited, 2016.

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